E-Mail List Service Policy


Many of our customers avail themselves of mass email capabilities for newsletters, sale announcements and other general notices. We make the Mailman list mailing system available for your use at very reasonable rates, subject to the following rules, operational policies and management requirements:

  1. List Software Allowed on BusinessNet: Customers MAY NOT install mailing list or email marketing software packages of their own creation or purchased from others. We provide the Mailman mailing list system for your use.
  2. Remote List Hosting Services: If you use a remotely hosted list management service or software on your personal computer to advertise a website hosted by BusinessNet, you must still conform to the mailing list source and management policies in this document.
  3. Mailing List Source: You may not use a purchased, leased, acquired, or borrowed list. The only source of email addresses that is acceptable is described in the next paragraph.
  4. Opt in: Your list members must have requested to receive information from you, and additionally reconfirmed their request via email. If you have a business relationship with someone, you may add them to your email list for one mailing, however see "Unsubscribe Link Required" in the following paragraph.
  5. Unsubscribe Link Required: Every piece of correspondence sent to the list must include an automated "click to unsubscribe" link. This link and the request must be processed by a computer automatically ("one click unsubscribe"), not by a human administrator.
  6. Offline Unsubscribe Option: You must also accept and honor unsubscribe requests received by email, phone and postal mail.
  7. Bounce Processing: After a message bounces back once with two permanent failures such as "user unknown" or similar, that address must be permanently removed from your list. Mailman will do this automatically when properly configured. We also encourage use of Mailman's "soft unsubscribe" capabilities, i.e., deletion of an email address after 3 soft bounces such as Out Of Office, No Longer Here, etc.
  8. One Subscription, One List: If you manage more than one mailing list, you may not transfer addresses from one list to the other without the explicit request and consent of the addressee.
  9. No Misleading Subject Lines: The subject line of your messages must not deliberately mislead the recipient regarding the contents of your message.
  10. No Obfuscation Measures: No effort to obfuscate the sender of the message is acceptable. You must clearly and transparently accept ownership and responsibility for the messages you send. Intentional header obfuscation of any kind is not acceptable. We will cheerfully identify you to anyone complaining about list mail received from you.
  11. No trading/selling/renting Lists: You must not trade, sell, donate, or rent your list to any third party. In the event your organization and its assets change ownership (including your list), you must not summarily conclude that the new organization has a right to contact members of the list.
  12. Full Disclosure: Messages sent to your list must include information about how you acquired the recipient's email address, and your complete contact information, including physical address.
  13. Compliance with Applicable Laws: You are responsible for ensuring that your messages and their mode of delivery comply with all applicable international, federal, and local laws.
  14. Consequences: Failure to comply with policies stated above can have several repercussions, including damaging your business reputation, unsubscription of all complainants, damaging the reputation of BusinessNet, delayed delivery or refused delivery of all or some of your email, delay or rejection of email sent by all business customers, suspension of your account, and termination of your account, at our discretion. Additionally, BusinessNet reserves the right to bill you, and you agree to pay, $10 per complaint received from recipients of your messages if you do not comply with the policies stated above and all other BusinessNet policies. BusinessNet's lack of enforcement of this or any other documented policy does not constitute a waiver or discontinuance of that policy.